Award-winning digital content agency and media network Little Dot Studios announces the appointment of Ed Turner to the newly-created role of Director of Media.
Turner’s responsibilities include working with Little Dot Studios’ brand partners to grow their online audiences through best-in-class digital media planning and buying; and working with media sales teams around the globe to package and support the growth of direct monetisation of the channel network across social media and AVOD OTT platforms.
Turner brings almost two decades of media experience to Little Dot Studios, most recently as Chief Media Officer at COPA90, the definitive youth media brand for football. Prior to COPA90, he spent six years at Engine, with his last role as Executive Director, where he created and led Engine Media in the UK. Turner starts with immediate effect, and reports to Little Dot Studios Chief Business Officer Holly Graham, who said:
“We’re incredibly excited to welcome Ed to Little Dot Studios. His media buying expertise will help our partners prioritise long-term growth alongside short-term gains. Having worked at both agencies and digital publishers, Ed has incredibly rich and varied experience, but always with one key focus: finding a valuable and engaged audience. We’re very excited about what his expertise and vision will bring to Little Dot Studios’ partners.”
Turner added: “I am thrilled to be joining Little Dot Studios as it embarks on its next, exciting period of growth. Little Dot has built a phenomenal name globally around storytelling, creating meaningful content experiences and reaching audiences that matter. The opportunity to develop and grow the media function is immense. Media at Little Dot is about genuine engagement and driving business outcomes for its clients. Performance comes as much from the message and content as it does the science of delivery which is why Little Dot is in such a unique position to drive market beating outcomes for clients.”
Little Dot Studios, All3Media’s rapidly growing digital business, recently launched a new Consumer Brand division, to run alongside its other specialisms in Entertainment and Sport. In April 2021, the company announced the former Fullscreen General Manager, John Holdridge, as Managing Director for the US.