News and Views

Little Dot Studios ANZ Appoints New Senior Leadership Team

Written by Little Dot Studios | Oct 29, 2024 12:00:00 AM

Little Dot Studios, today announces that its Australian office has promoted Tim Beecroft to Head of Agency Sales, ANZ and appointed Clare Rees as NSW Sales Director, following a period of accelerated growth.

Reporting to Chief Revenue Officer, Wayne Davison, Tim Beecroft will be responsible for continuing to grow Little Dot Studios’ media agency footprint in Australia and driving the direct digital advertising sales business across its broad network of premium YouTube Broadcast channels, as well as its owned and operated connected TV services (including on platforms such as Samsung TV Plus, LG and the company-owned app, Veely). 

Beecroft brings over a decade of media agency sales experience. Prior to joining Little Dot Studios in August 2022 as the Victorian Sales Director, he was at News Corp in its Key Account Team, executing integrated print and digital campaigns. Before this, Beecroft worked in Seven West Media’s sports sales team and was a senior sales team member within the OOH sector.

In addition to Beecroft’s promotion, Clare Rees joins Little Dot Studios ANZ as NSW Sales Director, to work alongside the Sydney team and bringing with her a wealth of experience. Rees comes to Little Dot Studios from Schwartz Media where, as the NSW Sales Manager, she drove revenue across Schwartz’s Print, Digital, eDM and Audio suite of products. Prior to Schwartz Media, Rees was an Agency Sales Manager at Are Media, where she was responsible for the development of new advertising products across Are Media’s Print, Digital, eDM and Audio offering. Before Are Media, Rees was at Seven West Media as a National Brand Manager. 

Wayne Davison, Chief Revenue Officer, Little Dot Studios commented: “I’m delighted that Tim has agreed to step into this expanded leadership role as Head of Agency Sales, ANZ. With a remarkable 4 years in the Aussie market under Little Dot Studios’ belt and our ANZ team going from strength to strength in this time, Tim’s extensive media expertise and leadership applied to his new role allows us to significantly drive our media agency partnerships and growth into 2025 and beyond. We’re equally excited to welcome Clare to the team. Her knowledge and experience will undoubtedly strengthen our presence in NSW, delivering continued success for our clients, content, and agency partners.”

Tim Beecroft, Head of Agency Sales, Little Dot Studios ANZ said: “I’m incredibly grateful for the opportunity to lead the Australian team. With growth in our premium YouTube broadcast offering and new channel partnerships having just launched, it’s an exciting time to lead the next wave of growth for Little Dot Studios. We’re really excited to have Clare join us as she brings a wealth of experience to our growing team, we feel Clare will be able to drive successful outcomes for our growing network of advertisers and key agency clients in Sydney and NSW.”

Clare Rees added: "I am thrilled to join Tim and the dynamic and progressive team at Little Dot Studios. Offering agencies and clients an incredibly strong and brand safe video solution on the largest premium digital broadcast network on YouTube and FAST in the world, it truly is an exciting time to join the team to grow and expand on the already impressive Australian client portfolio."

These changes in the senior leadership are a result of the growth that Little Dot Studios has enjoyed in the region, onboarding advertising partners such as; Asahi, VW, Bacardi, McCain, Tourism NT and Hesta and significantly increasing all of Little Dot’s campaigns performance benchmarks across all metrics.

Little Dot Studios is an All3Media company. Check out AdNews' original article here.