A Round up of 2022 from the Little Dot Studios Management Team

CONSUMER BRAND

Director of Brand Strategy, Jade Raad

"Transformative change is very challenging because participants not only must learn new skills, but also must “unlearn” almost unconscious beliefs, assumptions, practices, and values about the nature of [...] learning” - Chris Dede, Harvard Graduate School of Education.

"2022 has been a year of learning and unlearning in the build and development of the Brand team at LDS. There has been absolute joy along the way and some moments of complete exasperation.

I have been astonished at how adaptable and resilient the entire team has been in 2022. A significant year of development and indeed growth in our fledgling operation. I have been immensely proud of all their achievements no matter how big or small.

I really want to take this moment to thank them for coming on this journey with us and with me. To think, just over two years ago the concept of a brand team was just some scrawl in a notebook."

Entertainment

Director of Entertainment, James Loveridge

"It’s fair to say 2022 has definitely had its share of challenges, but I’m immensely proud that the Entertainment team has had an incredible year, increasing both the quality and quantity of our output. From the increased focus on vertical short form, to brilliantly engaging (and often hilarious) compilations, to countless livestreams and longform videos, the team continues to impress with the calibre of their work, and even after a decade of working in social media management, I can honestly say that 2022 was some of our best work and it’s incredible to see everyone pushing the boundaries on what is possible creatively.

This year alone we launched 93 new accounts across all video platforms, our dedicated vertical team achieved 1 billion total views on our Entertainment TikTok accounts. We’ve won new business with some very exciting clients including Care Bears, Intelligence Squared, The National Theatre and Narrative Entertainment, to name a few. We’ve also continued to build on our long term relationships with Sony Pictures Television, NBC, Warner Brothers Discovery and more.

For 2023 I’m most looking forward to building on the high quality of creative output and fan orientated content the team are experts at delivering. I’m also looking forward to seeing the next evolution of short form vertical video across all platforms and the increased reach and revenue we believe it will bring for our partners."

History Hit

Managing Director, James Carson

"2022 saw our biggest projects to date, with History Hit and Little Dot Studios starting the year as the media partner for Endurance 22. This modern exploration project took History Hit to the Antarctic (and global news coverage) when Ernest Shackleton’s lost ship Endurance was found by the expedition 100 years after it sank beneath the ice.

We also had our first national TV broadcast series, working with Channel 5 on the 3 part The World's Greatest Archaeological Discoveries, which was produced during the year and broadcast in the Autumn.

Our podcast network went from strength to strength, with the introduction of 3 new shows to our network. Betwixt The Sheets: The History of Sex, Scandal & Society hosted by Kate Lister, Patented: History of Inventions hosted by Dallas Campbell and American HISTORYHIT hosted by Don Wildman were all successfully launch into the History Hit network, now totalling 8 shows."

*Check out some of History Hit's awesome work below*

WING

Chief Operating Officer, Tessa Ingham

"The WINGers started 2022 filming in our thermals in the Scottish Highlands and ended it in the sand dunes near Doha. In between we have crammed in a huge amount, creating a new series of race previews for the Mercedes-AMG Petronas Formula 1 team, turning Manchester City players into super-cool avatars, producing 40 Lionesses from 3 with a crazy motion control rig and some supremely choreographed post-production, and challenging the Aston Martin Formula 1 drivers to a set of ridiculous games. We've also designed an immersive art gallery space and learned to take a breath with Tom Hiddleston to promote Formula E's important partnership with UNICEF and have sent 45 crew out to Qatar on our biggest project yet alongside Little Dot Sport. 

MARKETING

Commercial Marketing Director, Rebecca Coote

"We have had a huge year of growth in the Little Dot Studios Marketing, Design and Public Relations teams. In 2022 alone we; welcomed new team members, launched our new website, smashed goals on our social channels, hosted an amazing event for the Consumer Brand department, won multiple awards (including Great Places to Work), worked with the teams who discovered Endurance and so much more!

Aside from all the glamorous projects, we also worked on our internal processes and technology stack. We refined our ways of working and implemented new project management approaches to work smarter - enabling our teams to work on more of what they love.

2023 promises to be another exciting year - with a lot of big plans, campaigns and events in the works (including our 10 year anniversary . We have a lot on the agenda and strong foundations to build from, so we're all looking forward to seeing where we can go from here!"